Below is just some of the work I have worked on in the past. Take a look and if interested in contacted me directly I can be reached at asmith@smithdezign.com
The Problem: UPS Operations needed to take the existing legacy system and redo the design and functionality to make it more modern look and feel along with creating it for a global environment.
My Role: As the Sr. UX UI Designer my role was to carry design sessions with stakeholders to understand how it was being used, and how we can create enhancements.
Understanding this was more of an Android centric model I had created a design that was more of a hybrid model following Material Design ideas.
At the beginning of the project I investigated some of the competitors out there, what they are using for delivery, and navigation along with Mobile device usage and best UX practices to gain some clarity on decision making.
I carried multiple design ideation sessions that included discussion with Low Fidelity designs into higher fidelity designs along with providing prototypes and walk throughs to allow stakeholders understanding of when user clicks on X this is what happens.
Additionally I had several opportunities to do some prototype tests prior to some user flows from our stakeholders and internal users to ensure the UX design decisions being made were clear and intuitive to an end user.
Responsible for creating a messaging framework for the mobile application following UX best practices, android centric model and business requirements needs.
The Problem: Redesign the existing benefits portal system. This was web based portal system with intent to create a more intuitive benefits insurance website that is ease of use for user to select benefits from within their company.
This included creating more of a visual language for the application, establishing a data hierarchy and creating a visual language that portrays Winston Benefits branding and framework that is flexible for client portal branding.
My Role: Working directly with stakeholders as Lead Designer to understand the existing system and define a better UX UI based on design ideation sessions.
Solutions Made: There were a variety of iterations to this website along with a cartoon character I designed called Savvy Sally that walked the users through each screen.
Designed data hierarchy to establish a better understanding of context for the user to read and walk them through steps both in the navigation and content on the screens.
Used Microsoft card design to help define sections of the UI and drive data hierarchy. Used iconography to establish a visual language for the brand and context.
User comes to the login screen to get started on selecting their benefits for their family or themselves.
The intent of these screens was to take client branding and create login screens that followed client branding and held a template that was consistent across all.
In this page there are a variety of items i worked on. Some include, working at pharma agencies for various campaigns for both video and mobile applications.
Video advertisement for Metastatic Melanoma.
Doctor on site video loop for maintaining healthy diet.